From the Scottish Highlands to the African bush, being dressed for the occasion is far more than simply a question of looking the part. Aside from the need to feel warm or cool, there is the equally important matter of remaining inconspicuous to your quarry. To disturb a skein of geese can ruin several hours of patient waiting and a disturbed buffalo can ruin considerably more.

The staff at Holland & Holland have a century of tradition behind them when they advise your choice of clothing, but they are not bound by tradition. The company's range includes some innovative designs in country clothing, including the latest developments in breathable thorn- and water-proof fabrics. Holland & Holland clothing also includes exclusive designs, based on classic elegant styles suitable for town or country, whether shooting or not. Only the highest quality fabrics and materials are used, including cotton, cashmere, wool and leather. Trousers, jackets, suits and shirts can all be made to order in your choice of fabric, or items can be altered on the premises by our bespoke tailors. Holland & Holland also offers an exclusive range of luxury accessories, including the best lead crystal, beautiful silver and gold jewellery, stylish sporting accessories and leather goods, ranging from small luxury items to fabulous sets of luggage.

One of the pleasures of shooting is that besides the occasion itself, the preparation for the day (and the re-living of its high points afterwards) adds much to the enjoyment of the sport.

Whether you are choosing shoulder slings and ammunition pouches for an African safari, binoculars for a day's stalking on the hill, or a cartridge bag for a day's driven pheasant shooting in the Home Counties, a few hours spent in the Holland & Holland shop is a visit to be savoured.

Often, a friend or member of your family will call in at the shop in search of a gift. Our staff will provide the advice needed to choose the appropriate item. We also have a personal shopper who can select items for you and send them anywhere in the world.

In short, there is something for every discerning client at the Holland & Holland stores in London, Paris and New York.